Lin Dan has already finished the super slam
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As we wind down from Tiger Crash Gate -- yes, it's true, we're almost done, at least until he returns to the course -- it's worth taking a look at the way that this story spiraled from one-car hydrant-bump to worldwide scandal, one whose cost will eventually be measured in the hundreds of millions of dollars.
Here's the key question to all of this: did we need to know about Tiger Woods' secret, off-the-course life? Many argue that this is an unforgivable invasion of a family's privacy, that we're interested in Tiger Woods as a golfer, not as a family man. As long as he keeps sinking long putts on Sunday afternoons, who cares what he does later that evening?
But that just-golf-it mindset doesn't account for the fact that Woods is not "just a golfer," he's the public face of an entire corporation. What he does on his own time is not his own business, not when his actions can do financial harm to those who have invested hundreds of millions in his image. That financial impact, not the "more mistresses or more majors?" question, is the real story here.
Still, the reason why this scandal exploded the way it did is because Woods' secret dealings were allowed to continue unabated, whether intentionally or unintentionally. The more Woods got away with his misdeeds, the bolder -- and stupider -- he got.
Part of this is surely because of the coverage bubble that Woods enjoyed for all of his career, a bubble that was born fully formed in Gary Smith's absurdly over-the-top introduction/sanctification of Woods in a legendary 1996 Sports Illustrated article entitled "The Chosen One." The see-no-evil approach to Tiger then dominated the golf media for more than a decade, partly because everyone was so in awe of Woods, and partly because Woods would cut off any access to any media outlet daring to poke around the edges of the mystique.
Did Tiger Woods have everyone fooled? Did the golf media know about Tiger's affairs and cover them up? Did everyone just happen to look the other way at the proper time? Those are questions that each media member will have to answer for him- or herself, but here's one huge clue: there are several golf media members who have not written a single word about this, the biggest story to hit golf in decades. Why? Well, you'd have to ask them, but it's a fair bet that they're setting themselves up as good guys when Tiger eventually does return. ("See, Tiger? All those other guys piled on, but I didn't! I'm still your pal!") On the flip side, credit longtime golf writers like Steve Elling who actually did call out Woods, knowing full well that they'll find that next one-on-one interview that much tougher -- if not impossible -- to secure.
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By :
Jessie Stone
Submitted
2011-01-14 02:32:55 |
Article From Article Mayhem
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