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Notes On Social Media Statistics 2010 For Small To Mid-Sized Businesses


There is a lot to learn about social media statistics 2010, as well as from reports in every year. Maintaining a social media star shopkeeper or internet marketer status means one is always on his or her feet monitoring yearly trends, stats, and data and making accurate analysis and developing the necessary action plans.

What are the latest trends so far and what actions need to be taken? We look at four of the social trends of 2010 for small to midsized businesses doing some social strategies.

Leads, And More Leads For The Small Fishes

In a study conducted by HubSpot it was discovered that SMB's have doubled average monthly leads and site visitors. Companies and lone merchants with a range of 100-500 Twitter followers had an awesome 146% more leads per month. Lesson: Using a social tool such as Twitter helps drive traffic.

Those Who Blog Have 102% More Twitter Followers

People on Twitter fondly referred to as tweeps are in love with blogs filled with sensible content . If you have a product or service to sell and you are on Twitter, it tremendously helps if you blog and share valuable content intended for people to gorge on. The proof lies in numbers: 79% more followers flock to companies of any size that blog. For B2B companies the reach increased by 113% while B2C companies have an increased Twitter reach of 30%.

Marketing and Advert Money Changing Directions

The email and search marketing craze in SMBs seem to be dwindling. Social media stats 2010, however, showed a large majority of small to medium sized businesses or SMBs planned more expenditure for social media. Social media budgets are expected to grow at an annual rate of 34% which is twice as fast as any other forms of internet marketing.

Social Media Is BIG In Small Biz

More than half of the population of small business owners, 61% to be precise, have taken on social media practices in their marketing strategies. Three out of four small to medium sized business have a company page on Facebook and other social network. A lot of business owners are hopeful too that their social media activities are going to be profitable in a year; only 9% expect to lose money on it. More than half of those surveyed (58%) said their expectations have been met using social media.

These numbers and social media statistics of 2010 is proof enough that social platforms and tools, along with irrestible content, can help achieve success when marketing online. Take heart because the future is bright.



Author Resource:- How do you make your internet marketing strategies dance the smooth tango with social media? James McCabe has been helping companies and PR agencies to this for years. Go to his blog http://hughmccabe.co.za and get his expert ideas, concrete tips and strategies, and valuable insights in this field.

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By : James H McCabe    29 or more times read
Submitted 2011-08-31 09:38:09
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