The same industry is dissatisfied with jingdong because of the low-cost strategy
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Complete Internet market is the single largest financing jingdong mall, again because of the development of the market strategy low rob the shelling by counterparts. Largest TongLianSuo enterprise leyou treat GongDingYu treat children last week in to treat COO BBS, called for child exposition manufacturers and suppliers boycott jingdong, dangdang etc e-commerce enterprises by price spell market development mode, and hoping to stop the low-cost unfair competition.
Calling for manufacturers to boycott of jingdong, intex dangdang, etc, the reason of the pure GongDingYu online through its micro bo questioned jingdong mall LiuJiangDong previously and CEO dangdang.com dozen price war book business three years required not earn a penny "instruction". He thinks below cost of goods sold competition is unfair competition, which will influence the quality of the products.
And LiuJiangDong argues that, jingdong mall than industry sales products, and low and not wrong at its sales of children in category of treat than enough to cause leyou and other professional obtain treat children alert.
Data shows, leyou was founded in 1999, take the lead to achieve the "chain + online mall + straight purchase catalogue" trinity marketing mode. Sales of goods including milk powder, paper prevent urinary products, food, wash protect safety appliances, toys, the infant child pregnant women clothing etc 16 categories, more than 30,000 kinds of sheet is tasted.
The GongDingYu and LiuJiangDong spat let a person think of previously LiuJiangDong and dangdang network CEO LiGuoQing "marketing strategy". However, jingdong, intex dangdang network two big platform business continues to expand coverage of it is fact.
Jingdong mall treat children into last low-key, market, and to attract businesses borrow open platform occupancy. Jingdong mall quick and efficient delivery speed and one-stop shopping convenience, to professional sales enterprise cannot treat children say that is a strong competitor. But in large financing let jingdong mall more apparent, and the advantage of should see, when 3C industry profits gradually lower case, the more profitable and treat the huge future child supplies, let consumer boom including jingdong, intex dangdang, etc, try the B2C platform.
Although alibaba's taobao shop field in individual has an absolute advantage, but in B2C field, jingdong mall turnover has for many years say first. According to the latest statistics, erika consulting 102 billion last year jingdong mall sales, which is equivalent to $joyo/amazon, dangdang, every guest sincere product, new eggs and other enterprises mecoxlane sum.
Jingdong mall in B2C industry sales advantage, will make its like baidu, tencent, etc as Internet businesses, and then will this year industry monopoly spread to professional treat industry, which is leyou, children that companies such as red child attention. And in traditional industries, previously for "channels for king", retailers control manufacturers and agents, thus restricting opponents development.
Shenzhen the infant child supplies chamber of commerce WangWeiMin recently at the vice President by south China international exhibition opportunities, treat child advocates a national child dealers channel alliance, treat the downstream channel not unblocked connection status quo. To treat virgin agents in leyou calling for the practice of boycott jingdong mall WangWeiMin thinks, at present, treat child supplies in addition to shop counters outside, still have a chain stores and online mall and other channels, manufacturers and agents also has a variety of cooperation channels, form a single large sales platform treat children unlikely.
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Author Resource:-
xia zihui a professianl writer from http://www.ledceilinglamp.com, it provides the high quality products, such as Outdoor Flood Light, LED Wall Light , LED Roadway Light, and many more.
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By :
Jessie Stone
Submitted
2011-04-20 03:47:47 |
Article From Article Mayhem
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