Your Organization Can schedule Shows All Year
Many reps in party plan suppose that scheduling their business consistently year round is impossible. Most consultants in home business suppose that bookings will be slow in December, January or even the Summer. If you and your sales team accept as truethat Summer or January or any month for that matter is the worst time of the year to have a show or an event, then you are correct. If you suppose that these times are the greatest time of the year to have a show or be in business, then you are right again. You can set your attitude to make those exact months be the busiest months of the year if you choose to. You can also train your sales force to book a year-round business. These thoughts or belief systems get passed down to your team and actually make the problem worse. You can book a year-round business by changing your belief system or that of your team. Start off nowtaking actions all year to change this and begin to fill the calendar equally in every every time of the year.
Book A Year Round Direct Selling Business
Filling your show calendar with bookings for a consistent year-round business is what makes a successful business. Understanding why each month is the best month of the year to participate or to be in business is important. You can create a flyer or hand out for your team that will help them to be aware why each month is the best month to be in business. Your training and hand out should focus on the next three months. Next month is the REMARKABLE month to do business with Fantastic Company because….. The following month a an REMARKABLE month to host a show because………. The month after is a AMAZING time to have an event with Fantastic Company because…. Use the sheet at every meeting as a quick training.
• December is the finest month to start your business with Fantastic Company because everyone loves new catalogs and that is the season debut.
• July is the most excellent month to participate with Fantastic Company because it is the last chance for teachers to get together before Summer vacation.
• July is the greatest month to share our business with Fantastic Company because we have a special bridal event and I would love to do your bridal shower.
• August is the greatest month to hold an event with Fantastic Company because the tailgate party is a perfect way to enjoy the kids sports and socialize with friends.
• and so on…
Bookings Are Everywhere!
Keeping your team focused on why each month is the greatest month will be the first step in booking a year round business. In addition there are many direct selling booking strategies that a leader could use to educate the team how to fill the calendar. Here are a few quick tips that will get you to start thinking outside-the-box:
• Your local bank may have a "featured small business owner" table. Will you fill your calendar at the bank? No! Will you find a good customer? Maybe! Will that patron lead to further business? Absolutely!
• Fairs and expos are a good place to meet new customers. You can set up a table as a vendor or you can even get leads by going as guest.
• Offer your services as a speaker for clubs. Don't say you are not a public speaker because if you are in party plan or direct sales you ARE a speaker. You ARE a speaker!
• Offer your services for a show or educational workshop at a school, church, team sports organization, Girl Scout group or library.
These are just a few booking systems that will assist you in educating your team on how to find bookings everywhere. You or your organizations can use them any month of the year to fill the calendar. Do it now because what you do today will affect your business success most 3 months down the road.
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