Apple ,Google Stood Crossroads
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Is not coincidence or accident, two technology giants enterprise leader has depended, let the apple and Google's future standing in a new crossroad. Although apples from Google all week announced the good in Wall Street estimate performance, but outside still looking at whether: apple can continue the iPhone jobs in mythology, whether Google search advertising and Android continue to great forward.
The apple CEO jobs for personal health reasons announced on sick leave, and there is no state when back in the lineup. Google in 2010 fiscal quarter earnings in Google co-founder larry, announced that will page from 2011 April 4 date as Google CEO, current CEO Eric schmidt resigned as CEO post after will stay on as Google executive chairman.
Jobs in 1997 to return to apple tand CEO fourteen years, Eric schmidt office is in the past decade has been a Google CEO. Both sides respectively in the style of the company is far cosplayers different role: jobs become apple new head and the spiritual leader, Schmidt allows stubborn participate business, founder and dominate the company business, make Google mode in the global landing flowering.
Steve jobs command and control ability is well known. His these features can let the apple in the short term development is good, but in the long run, this will bring undesirable consequences for apple. Because it can't clear that jobs are foster who do his own successor.
Instead, schmidt is most of us would like to work for the kind of leadership, he can eliminate the effects of employees to create and innovation barriers. Google hire these employees goal is to allow them to perform creation and innovation.
Second, the enterprise culture
Apple company culture is obviously a top-down of organized culture. In addition to the company executives posts, this model can't appeal to the most intelligent and wisdom of talents. Obviously, actually apple top management only one person, failure is inevitable.
Google working environment is very good for employees to their creativity. Although Google launched the product may not all is open source, but obviously they deeply by the open-source influence.
Third, business direction
Apple's concerns more and more narrow. Of course this is not a bad thing. Steve jobs, the emphasis is on specific market share, and ovl schmidt is leadership Google appear in many markets. Only in to maintain proud achievement, under the situation of apple's strategy to continue, and Google is able to withstand appear constantly failure.
Failure is the innovation byproduct. Google certainly cannot in every efforts to achieve great success in both they don't need this. Instead, apple is trying to make a new product every success. Apple has already gained a series of success, but like the iPod, iPhone and iPad success and how long it will last?
In spite of the Android system on Google shall and community products further cooperation, but Google undoubtedly more open than apples. Apple for iPhone r&d personnel of the company tight controls approach does no good.
conclusion
Due to the apple and Google in attempts to leading mobile market, 2011 the biggest confrontation will no doubt occurred in Google and apple between. At present the two companies are doing well, but the company's future orientation, "doing nothing, all without exception for" schmidt may do more outstanding. Of course this does not mean that apple's future is doomed to fail.
"His" jobs for apple contribution cannot use words to express, it is difficult to imagine a world without jobs of the apples are what appearance. Schmidt to Google's biggest contribution is in without him, we still can imagine a successful Google.
Apples and Google become opponents before the two companies, each other and have had very close cooperation. In fact, Google CEO schmidt had been an apple board members. However, both the friendly relationship is based on apple and Google common hatred of Microsoft's foundation, it is in this foundation, apple and Google hand plot, to beat some schemes, but, as the Android Microsoft operating system, the launch of the relationship between Google and apples apart and also subsequently now the situation is that Google has become a jobs most hated rivals one.
Steve jobs hate Google by media sums up top 10 reasons:
1, schmidt and Google was once jobs and apple's friends.
2, jobs hate all competitors.
3, Android operating system constantly win the market.
4, Google is not like RIM willing to kneel.
5, Microsoft imitate Google send force mobile Internet, once again to jobs hateful.
6, Google beyond apples, rob food mobile advertising market.
7, Google ayu follows apples, Chrome eyeing the iOS.
8, Google snatched the apple interests
9 and jobs of business philosophy is different from Google: find unique new methods, don't push the by-pass products for sale at a profit.
10 and face Google jobs have to do
Jobs and schmidt personal relationships: broken to ease
Schmidt and the relationship between jobs rupture is written from 2007 a phone call.
Sources, in 2007, when schmidt drove to "fire" (verse Burning Man, a U.S. opposed to traditional carnival) on the way, he received a jobs calls. Google was due to HTC cooperative development plan with a mobile phone (later), so the Android jobs blunt schmidt furious. But because schmidt was in the desert, so phone calls halfway. When schmidt find a telephone booth to jobs back, jobs continue to him off.
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By :
Jessie Stone
Submitted
2011-03-04 13:50:29 |
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