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Digital Marketing Starts with SEO – Know About It


It was my first time when i attended Social Media Seminar a few years ago in Columbus OH. The conference was put on by Jennifer Laycock, editor of Search Engine Guide. After having attended all sorts of apartment related seminars and events, that basically said the same thing year in and year out surrounding Apartment Marketing, it was real treat to further dig into Social Media Marketing with friends who were doing it.

I was very much flattered when Jennifer reached out a few weeks later and asked me to write for her at Search Engine Guide, from a small business perspective, and relating to the various things we were doing in our own boutique apartment management business at Urbane Apartments.

Although my writing there has been off and on over the last couple of years , mostly because of time constraints of operating a small business, I have learned a lot from both Jennifer and several other contributors. You can peruse those articles here if you like. Search Engine Guide is in the top ten highest ranking blogs in it's class, with a significant following. I have also joined Jennifer on a series of small business panels at places such as SES Chicago.

One of the top contributors and one worth following his work is Stony deGeyter, President of Pole Position Marketing, a leading corporate identity agency and marketing firm helping businesses grow since 1998. Stoney is a frequent speaker at website marketing conferences and has published hundreds of helpful SEO, SEM and small business articles.

Stoney pioneered the concept of corporate identity services which is the helping business grow and clients expand their online presence. Stoney is Associate Editor at Search Engine Guide and has written several SEO and SEM e-books including E-Marketing Performance; The Best Damn Web Marketing Checklist, Period!; Keyword Research and Selection, Search Engine Marketing, Social media optimization and more.

Stoney pioneered the concept of corporate identity services which is the helping business grow and clients expand their online presence. Stoney is Associate Editor at Search Engine Guide and has written several SEO and SEM e-books including E-Marketing Performance; The Best Damn Web Marketing Checklist, Period!; Keyword Research and Selection, Search Engine Marketing, Social media optimization and more.

SEO isn't especially difficult to do, but it does take time and enough knowledge to help you get started down the path to learn as you go. Many small businesses will try to save money by doing SEO on their own and they can be successful to a point, so long as they have the time needed to not only gain the knowledge but to implement it as well in order to achieve target and ROI.



Author Resource:- Brand management agency/Brand monitoring agency– we are all about building brand affinity - nurturing the relationships our clients have with their customers. We are corporate identity agency providing quality corporate identity services like business logo/web design and lots more.

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Submitted 2010-09-16 07:37:43
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